I think they depict the GI Joes after the war with Cobra is over and they're back in civilian life.
Some have gotten jobs:
Some are raving drunks:
Some are rediscovering their family lives:
Some still wander in their old equipment trying to recapture the glory days:
But most of them have gone completely insane:
And are plagued by flashbacks and strange tics:
In this way, the GI Joe PSAs are powerful condemnations of war and the failure of society to reintegrate its veterans and provide the psychiatric care that they need. Truly they are the most important parable of our time.
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i get so angry sometimes i just punch plankton --Klinotaxis
Also, the guy in the "Fridge" one looks like Saxton Hale.